Client
De Groene Afslag

Location
Laren, The Netherlands

Size
5,500 m²

Completion
Ongoing

Applied principles

Balance social, environmental and economic return

Balance social, environmental and economic return

Shape the sharing economy

Shape the sharing economy

Focus on value creation not profit maximisation

Focus on value creation not profit maximisation

Drive circular and local production

Drive circular and local production

Cultivate communities and network organisations

Cultivate communities and network organisations

De Groene Afslag in Laren is a one-of-a-kind blended venue, combining creativity and humour that calls attention to sustainability and circularity. From the start of this project, we were part of the team developing the concept and the feasibility study to create a permanent home for De Groene Afslag in the former military training centre for military ‘De Spiegelhorst’, located in the new ‘Buurtschap Crailo’. We’ll transform this 80’s concrete mastodont into a future-proof space that can be a tangible tool to create measurable and intentional social and environmental returns.

We are leading the impact development of this circular icon, sparked by the tantalising green enthusiasm of De Groene Afslag and backed by a crème de la crème team of advisors. Housing corporation De Alliantie will develop social and mid-rent housing units in the same building. Collaboratively we’re looking for opportunities to strengthen each other’s concept through blended use, which combines working, eating, meeting, working, sleeping, art and living. In the typical De Groene Afslag style, we’ll blend a restaurant, a hotel, workspaces, meeting rooms and residencies. A symbiosis of activities, innovative future-proof use of space and surprising events aim to create a stage where people (and companies) with the best interests regarding our planet and its inhabitants can meet to inspire each other and change something in their lives.